cashing in on Cupid

12 Feb

When did Valentines Day become reason for yet another ‘sale’ ?cupid 2

Like many of you  (I’m guessing)… every single day my inbox fills with ‘special deals’…, ‘offers too good to refuse’…, ‘bargains’ and ‘golden opportunities’. I quickly scan before highlighting blocks of them and hitting the all powerful ‘delete’ button.

Very occasionally, my attention is captured and I can’t resist being drawn in …perhaps even buying the odd dinner deal or gift voucher. BUT, these last few days have seen Valentine’s Day specials popping up all over the place. Discount gifts to express your love… delivered to your door at the click of a button.

Tell me ….what Valentine in his/her right mind would buy you a new set of saucepans?? …or pavement cleaning??  …and why is 14th Feb the time to “get romantic in a new pair of heels” ?  LOL the mind boggles at that one.

I’m just wondering what marketing giant thought up these crazy gift ideas?

IF you really feel compelled to tell someone you care… go and buy a Hallmark greeting card  (or you could sms, tweet, facebook, facetime, skype or instagram them).

Finally here’s a  tip from this ’50 something’ cupid…DON’T go the saucepans, or you could end up wearing them.



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